If you’ve seen the sleek shooting-brake silhouette of the Zeekr 001 in your feed, the next thought is predictable: “Okay, but what does it actually cost?” The answer depends heavily on where you live, which trim you’re looking at, and whether you’re talking about the mainstream 001 or the wild FR performance version. This guide walks through current Zeekr 001 price ranges, how the trims stack up, and what all of that might mean once these cars start showing up on the used-EV market.
Quick context
Zeekr is a premium EV brand from Geely (Volvo and Polestar’s parent company). The 001 has been on sale in China for several years and is expanding into Europe, but it’s not yet officially sold in the United States.
Zeekr 001 price overview (2024–2025)
Zeekr 001 pricing snapshot
As of late 2025, the volume Zeekr 001 models in China list from roughly 259,000 yuan to 329,000 yuan, which converts to the neighborhood of $36,000–$46,000 USD at recent exchange rates. The headline-grabbing 001 FR sits way above that, at about 769,000 yuan (well over $100,000 USD). Those are factory MSRPs before local incentives or dealer-level discounts.
Currency caveat
Zeekr prices are set in local currencies (yuan or euros). Dollar figures are only rough conversions and swing with exchange rates, so treat them as directional, not exact.
Zeekr 001 trims and MSRP in China
China is Zeekr’s home market, and it’s where you’ll find the clearest, most up‑to‑date 001 pricing. For the 2025 model year, Zeekr offers a set of WE, ME, and YOU trims that mix rear‑wheel drive (RWD) and all‑wheel drive (AWD) options with 95–100 kWh battery packs.
2025 Zeekr 001 trims and launch pricing (China)
Factory MSRPs for the mainstream 2025 Zeekr 001 line-up in China. Figures are approximate and may not include temporary discounts or regional incentives.
| Trim (China) | Battery | Drive | Official launch MSRP (yuan) | Approx. USD (late 2025) | CLTC range |
|---|---|---|---|---|---|
| WE 95 kWh RWD | 95 kWh | RWD | 259,000 | ≈$36,500 | ≈722 km |
| WE 100 kWh RWD | 100 kWh | RWD | 269,000 | ≈$37,900 | ≈750 km |
| WE 95 kWh 4WD | 95 kWh | AWD | 269,000 | ≈$37,900 | ≈675 km |
| ME 100 kWh 4WD | 100 kWh | AWD | 299,000 | ≈$42,100 | ≈705 km |
| YOU 100 kWh 4WD | 100 kWh | AWD | 329,000 | ≈$46,300 | ≈705 km |
Data based on Zeekr and industry databases for the 2025 model year.
How discounts change the real price
Zeekr frequently runs limited‑time offers, like 10,000‑yuan trade‑in or launch subsidies, that can trim a few thousand dollars off the effective price. If you’re shopping new in China, the number on the website isn’t always the one people actually pay.
For a car with a battery around 100 kWh and genuine luxury‑car performance, that price band makes the 001 a direct threat to mainstream premium EVs from Tesla, BMW, Mercedes, and others in its segment. It’s one reason the 001 gets so much attention when people talk about the value of Chinese‑built EVs.
Zeekr 001 FR and performance pricing
Then there’s the Zeekr 001 FR the halo car that exists mostly so engineers can grin and competitors can worry. It pairs a 100 kWh pack with four electric motors, delivering roughly 930 kW of power and a claimed 0–100 km/h time around two seconds. That kind of lunacy comes at a price.
Zeekr 001 FR pricing and positioning
How the FR sits relative to the mainstream Zeekr 001 trims.
| Model | Battery | Drive | Launch MSRP (yuan) | Approx. USD | CLTC range |
|---|---|---|---|---|---|
| Zeekr 001 FR | 100 kWh | Four‑motor AWD | 769,000 | ≈$108,000 | ≈550 km |
The FR is a niche, ultra‑high‑performance version aimed at enthusiasts and brand halo shoppers.
Think “hyper‑hatch,” not commuter
With a price more than double the standard 001, the FR isn’t about value per mile. It’s about bragging rights, massive power, exotic hardware, and track‑capable performance in a shooting‑brake body.
From a price perspective, that means you can’t treat FR pricing as representative of the 001 line as a whole. It’s the showpiece. The cars you’ll eventually see on the used‑EV market in meaningful numbers will mostly be the WE, ME, and YOU versions, not the FR.
Zeekr 001 price in Europe and other markets
Outside China, the 001 is rolling into markets like the Netherlands, Sweden, and Germany. Exact numbers vary by country thanks to taxes, spec differences, and local incentives, but the pattern is familiar: pricing roughly matches or undercuts premium EVs from established brands.
Positioning vs. Tesla & BMW
Where it’s sold in Europe, the Zeekr 001 tends to land in the same bracket as a Tesla Model Y Performance or BMW i4, sometimes a touch cheaper, sometimes right on top, depending on trim and incentives. Generously equipped launch editions, dual‑motor power, and big batteries help justify that pricing.
Because Zeekr is still building brand recognition, you’ll often see feature content (driver assistance, big screens, high‑end audio) loaded in to sweeten the deal at a given price point.
Why prices look higher than China
If you compare headline numbers directly, European prices can look steep next to China’s. But you’re seeing:
- VAT and registration taxes baked into advertised prices.
- Higher labor and logistics costs.
- Market‑specific configurations (different wheels, seats, safety tech).
U.S. buyers: don’t hold your breath, yet
Because of tariffs and geopolitical tension, Zeekr has not launched the 001 in the United States. Any Zeekr 001 you see here today would be a gray‑market import with pricing that bears little resemblance to official MSRPs.
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Price vs. value: what you actually get
What your money buys in a Zeekr 001
Beyond the spec sheet, here’s why pricing matters.
Body style & space
The 001 is a low, long shooting brake, not a crossover. You get sports‑sedan stance with a wagon‑like hatch and big cargo area. That’s unusual in the EV world and part of the appeal at this price.
Big‑battery range
With 95–100 kWh packs in mainstream trims, the 001 offers competitive range on the CLTC cycle. Real‑world numbers will be lower, but it’s solid for the money.
Strong performance
Even non‑FR models deliver quick acceleration, especially the dual‑motor ME and YOU trims. You’re paying for real performance, not just a big screen.
In China, the 001’s pricing undercuts or matches many premium EVs while offering more battery and power. In Europe, it fights on equal ground with established players. That’s the story: aggressive pricing for a lot of hardware, balanced against the uncertainty of a younger brand and the question of long‑term support in newer markets.
Running costs, incentives, and depreciation
MSRP is just the opening bid. What the Zeekr 001 costs to own depends on energy prices, local EV incentives, and how the brand’s residuals hold up over time.
- Electricity vs. fuel: In markets with cheap overnight power, running a 001 can be dramatically cheaper than fueling a comparable gas wagon or SUV.
- Maintenance: Like most EVs, there’s no oil to change and fewer wear parts, though high‑performance versions like the FR may eat tires and brakes faster.
- Incentives: Some European countries offer tax breaks, reduced registration fees, or access to low‑emission zones, all of which effectively lower the cost of owning an EV like the 001.
- Depreciation: As a newer brand, Zeekr doesn’t have a long resale‑value track record yet. Early used values will depend on warranty coverage, perceived quality, and how confident buyers feel about long‑term support.
Watch battery health on future used cars
Aggressive pricing is great, until a battery issue erases your savings. When the 001 eventually shows up on the used market, you’ll want a real battery health report, not just a guess based on range readouts.
Checklist if you’re waiting to buy a used Zeekr 001
U.S. shoppers can’t walk into a dealer and buy a new Zeekr 001 today, but looking ahead a few years, it’s reasonable to expect some of these cars to make their way into the broader used‑EV ecosystem, especially in markets where Zeekr officially sells them. Here’s what to pay attention to when that happens.
Future used Zeekr 001 buyer checklist
1. Battery health, not just mileage
High‑capacity packs can mask early degradation. Look for a third‑party battery health report, similar to the <strong>Recharged Score</strong> every vehicle on <a href="/">Recharged</a> includes, so you know how much usable capacity is left.
2. DC fast‑charging history
Repeated ultra‑fast charging can stress a pack over time. Ask for service records or app logs that show how the car was charged: mostly at home on AC, or constantly at DC fast chargers.
3. Software version and feature support
Zeekr pushes frequent software updates. Confirm which driver‑assistance and infotainment features are active on the specific car, and whether any require paid subscriptions.
4. Warranty transfer and coverage
Make sure high‑voltage components, battery and motors, are still under warranty and that the warranty transfers cleanly to you in your region.
5. Collision and repair history
Newer EV brands sometimes rely on limited repair networks. A car that’s been repaired after a serious accident might be harder to service later; inspect paperwork carefully.
6. Market‑specific quirks
Gray‑market imports may lack certain safety or connectivity features. Verify that navigation, cellular data, and driver‑assist systems all work where you live.
How Recharged can help
When Zeekr and other new‑to‑market EVs start appearing second‑hand, platforms like Recharged will matter. Every vehicle listed includes a Recharged Score report with verified battery health, fair‑market pricing analysis, and EV‑specialist guidance, so you aren’t guessing about the pack that powers your car.
FAQ: Zeekr 001 price and availability
Frequently asked questions about Zeekr 001 pricing
Bottom line: where the Zeekr 001 fits in the EV market
For all the breathless talk about the Zeekr 001, its pricing story is actually pretty straightforward. In China, it delivers big‑battery, premium performance for money that would barely get you into a mid‑range luxury EV elsewhere. In Europe, it squares off directly with the Teslas and BMWs of the world, often with more hardware for similar money.
If you’re in the United States, the 001 is mostly something to watch, not buy, at least for now. But as global EV markets mature and more of these cars find their way into the used‑vehicle ecosystem, you’ll want to evaluate them the same way you would any other high‑end EV: by looking past the headline price and zeroing in on battery health, real‑world range, and fair‑market value.
That’s exactly where a platform like Recharged comes in. Whether you’re cross‑shopping a Zeekr 001 competitor today or eyeing one of these cars on the used market tomorrow, having a transparent battery report, pricing you can trust, and EV‑specialist support makes the difference between a leap of faith and a smart, confident purchase.
